Strategy Note /

US weaponises all Tech regulation in China friction, EM Tech in the cross hairs

  • Trump's executive orders on TikTok and Tencent's WeChat weaponise regulation of all Tech (way beyond Huawei and ZTE)

  • 'Splinternet', fragmented standards, selective market access imply higher costs and risks for Tech multinationals

  • Will Tech (50% and 40% of MSCI EM and China equity indices, respectively) switch from an EM tailwind to headwind?

US weaponises all Tech regulation in China friction, EM Tech in the cross hairs
Hasnain Malik
Hasnain Malik

Strategy & Head of Equity Research

Tellimer Research
9 August 2020
Published byTellimer Research

The weaponisation of regulation of non-US Technology companies by the US administration, demonstrated again by US President Trump's 6th August executive orders which may ban ByteDance's Tiktok and Tencent's WeChat in the US, reinforces concerns for the Technology sector generally and global emerging markets investment specifically.

Alibaba and Tencent (WeChat owner) are the two largest stocks in the MSCI EM index (with about 7.4% and 6.3% weights, respectively) and both fell about 5% the day after Trump's executive order. Their direct equity value at risk in the US may be less than 5% but the full repercussions for them may be wide-ranging in terms of additional operating costs and risks.

Can one confidently rule out a scenario where there are ultimately US sanctions or restrictions on US-based institutional equity funds from investing in any Chinese listed equity with even indirect or potential links to the Chinese government?

While US President Trump's actions should be understood in the context of a re-election campaign where he is trailing in the opinion polls, the identification of China as a threat is something he shares with Democrat candidate Biden (the difference is that Biden advocates a multilateral approach, as opposed to Trump's unilateralism). This issue will not disappear in the event of a Biden win in November.

'Splinternet' again

The 'splinternet' (ie the balkanisation of internet applications, technology standards, and hardware supply chains) may present an opportunity for active fund managers in EM to outperform after many years of the relentless rise of Technology equities.

This rise has driven the dominance of the EM equity index by China-HK, Taiwan, and Korea (collectively, these four markets are now 65% of the index), the marginalisation of the long-tail of countries (with little Technology representation in their equity markets) in the EM index, and the near irrelevance of the FM index (which has virtually zero Technology).

The tide may be turning not so much on the adoption of new Technology but on the unimpeded growth of globally dominant Technology behemoths, all of which increasingly have to navigate the murky waters of global geopolitics just as grubbily as their 'old economy' counterparts in sectors like oil and gas, finance, pharma, and media.

This may imply higher cost or lower revenue growth related to local regulatory compliance (eg local storage of data, customisation of apps, legislative lobbying) and greater risk related to the unpredictable twists and turns of US-China friction (as more parts of the Technology ecosystem are ensnared, bans are reciprocated, and global allies join the fray of the US and India).

Weaponisation of US Tech regulation

US President Trump issued two executive orders on 6th August which may lead to an effective ban on video-sharing app TikTok (owned by China-based ByteDance) and messaging app WeChat (owned by China-based Tencent) on the US app stores of Apple and Google. This follows efforts to force a sale of TikTok's US business (potentially to Microsoft or Twitter) to evade a ban.

Trump claimed the authority for these executive orders under the International Emergency Economic Powers Act and the National Emergencies Act. The executive orders require further clarification from the US Commerce Secretary, come into effect towards the end of September 2020, and may be subject to legal challenge.

There are a number of points and questions of interest resulting from these executive orders and all of them are concerning for a mainstream emerging market investor heavily exposed to the Technology sector (whether in active strategy which has outperformed on the back of an overweight in Tech stocks in China-HK and Taiwan, particularly, or in a passive strategy where the aggregate weight of 'Tech' stocks (in the Technology, Communication Services, and Consumer Discretionary sectors) and China-HK stocks in the MSCI EM index is now about 50% and 40%, respectively.

  • No evidence was presented on the misuse of customer data (ie censorship, misinformation, safety, privacy) merely the potential for its misuse (ie the hypothetical situation where the Chinese government could co-opt the Chinese corporate owners of these apps in a way that compromises US national security).

  • Potential misuse of US customer data in an app owned by a Chinese entity appears to be under much more urgent US Presidential scrutiny than in those apps owned by US (eg Facebook) or other foreign entities.

  • The use of Virtual Private Networks (VPNs) may allow US consumers to mimic an overseas location and continue accessing apps like TikTok and WeChat if they are no longer available on the app stores of Apple or Google. As such this may undermine the ability of governments to regulate but it may also degrade the commercial value of customer data (at least the location data) in the hands of the app owner.

  • If the executive order on WeChat captures commercial relations of any kind between US entities and the owner of WeChat (Tencent) then that might cover US companies in which Tencent is an investor in addition to Apple and Google app stores; eg Riot Games (League of Legends game), Epic Games (Fortnite game), Activision Blizzard (World of Warcraft game), Tesla, Snap (NBA, NFL, MLB sports streaming).

  • Similar to US efforts to restrict the use of Huawei networking equipment globally, particularly in its closest intelligence allies, do these executive orders portend a similar effort on Chinese-owned apps?

  • China already restricts the roll out of foreign apps in an unrestricted manner (eg Google search). Will it respond to the most recent US actions on tech regulation in a tit-for-tat manner (mirroring what has occurred in the realms of trade, journalism, consulates etc) and, if so, does that increase the risk to US companies with significant supply chain integration and revenue in China (eg Apple and Qualcomm generated about 15% and 50% of revenues, pre-Covid19, from China, respectively)?

  • Does the 'splinternet' stifle innovation because of a fragmentation of technology standards, unpredictability of market access, and unfair competition with national champions? Does cyber-sovereignty lead to less freedom for internet users, which in turn, makes for less commercial opportunity for apps?

  • With the weaponisation of US trade and technology policy are the risks increasing that policy on capital flows is next (ie going beyond greater audit scrutiny of Chinese ADRs and efforts to restrict federal pension funds from indirectly investing in China via EM ETFs to full-blown restrictions on investments by US institutional funds in Chinese equities)?

Generic Technology sector risks

The accelerated adoption of new technology in the Covid-19 era (years' worth of penetration gains within a few months) and the relative deterioration of growth in 'old world, analogue' business models (reflected in mega-Tech's sharp out-performance on earnings growth) has dominated equity markets in DM and EM year to date.

The weaponisation of technology regulation adds to other potential catalysts (eg corporate frauds, cash flow distress, goodwill write downs, regulatory reviews, poorly received IPOs) for a generic reassessment of technology valuations might be caused by a range catalysts which force investors to question whether:

  • Regulatory scrutiny of dominant technology platforms is a serious threat;

  • Incremental returns on R&D spend and M&A are likely to fall;

  • Private equity funding is sustainable;

  • The path to profit for new business models is robust;

  • ESG concerns are going to impact technology hardware more meaningfully; and

  • Staff compensation schemes are too dilutive.

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