Equity Analysis /
Thailand

Thailand (Bualuang): Media - Stick with TV operators

  • Apr—overall ad spend jumped YoY (down 6% MoM)

  • OOH eyeball counts for Apr dropped to Jan levels

  • Ad spend shifts to TV

Napon Jaisan
Napon Jaisan

Equity Research Analyst

Bualuang Securities
21 May 2021

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