Thailand (Bualuang): Media - Back to “restriction” phase
Jun—overall ad spend rose 13% YoY (down 3% MoM)
OOH eyeball counts for Jun dropped YoY
Ad spend shifts to TV
Equity Research Analyst @ Bualuang Securities

Jun—overall ad spend rose 13% YoY (down 3% MoM)
OOH eyeball counts for Jun dropped YoY
Ad spend shifts to TV
Equity Research Analyst @ Bualuang Securities
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