Flash Report /
Russia

Mail.ru to rebrand as VK – Neutral

  • Mail.ru (MAIL LI: O/W, TP $42.2) announced plans to rebrand as VK

  • The rebranding is expected to maximise the association of c200 products with the broader Group

  • The news corresponds to speculations in the media during the summer of a potential change in the Group’s name

Anna Kurbatova
Anna Kurbatova

Senior Analyst, TMT & Agro

Olesya Vorobyeva
Olesya Vorobyeva

Analyst, TMT, Agro and Retail

Alfa
12 October 2021
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