Flash Report /
Global

Jumia makes a strong case for its strategic shift

  • We hosted Jumia's management for an investor call

  • Jumia is shifting from big ticket items like electronics to groceries

  • Its US$700mn net cash war chest will provide it with a massive advantage in Africa's e-commerce war

Jumia makes a strong case for its strategic shift
Nirgunan Tiruchelvam
Nirgunan Tiruchelvam

Head of Consumers Equity Research

Tellimer Research
3 June 2021
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