Strategy Note /

Dada Nexus beats Q2 2021 earnings estimates, growth accelerates

  • Reporting a financially solid three-month period, Dada also announced a few tech updates

  • Experienced big revenue growth in Q2, but the spending on market expansion has kept the net profit margin at low levels

  • Dada's crucial word-of-mouth marketing potential and effective referral system benefit its unit economics improvement

Ivan Platonov
Ivan Platonov

Research Manager

20 September 2021
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